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Olivia Buckland Launches #ForEverydayPopCulture Campaign As The New Face Of W7 Cosmetics
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It's here!
Our hottest palette to hit the shelves!
The Blazin' Palette is an eyeshadow tin containing 12 shades of colours ranging from orange, browns, golds and reds.
The Blazin' Palette is an eyeshadow tin containing 12 shades of colours ranging from orange, browns, golds and reds.
With great pigmentation and gorgeous colour payoff, this palette will help you achieve your newest go-to autumn glam.
W7 are delighted to announce the launch of their newest eye shadow palette to date.
Delicious is an on-trend, vibrant eye colour palette featuring a range of 14 shades.
Although rectangular in shape, similarly to the iconic tins such as Colour Me Nude and Colour Me Buff, this palette stands alone, loud and proud amongst W7’s portfolio of eye shadow tins and palettes.
Delicious was created not only due to the trends of berry eyes and transition tones that have become popular within the cosmetics and beauty industry, but the feedback W7 had received from customers in regards to shades and pigment.
A combination of nudes to browns, pinks to plums and creams to oranges, the shades within the product are blendable with a high level of pigmentation. This provides the ability for everyone to create soft, natural looks all the way through to striking, bold eyes.
The finishes and textures vary within the palette, with shades ranging from shimmery, glitter shades to creamy mattes. The reasons behind the variations in texture were so people could create versatile looks, allowing the freedom of interpretation however they wish.
GET IT HERE
Or Bundle It Up! HERE
VERY VEGAN
W7 have introduced ‘Very Vegan’; an on-trend, vegan-friendly cosmetics range for those who follow a vegan lifestyle and want to carry that through into their makeup bags.
In 2016, we received a number of e-mails with requests in regards to whether or not certain products in particular were vegan friendly.
Without having the certified products we were unable to provide information in confidence. The result of this led us to come up with the idea of Very Vegan.
We developed a range of our most popular products, manufactured accordingly alongside the rules and regulations of The Vegan Society. This has allowed us to successfully have them Vegan approved.
In order to be certified as Vegan, the products must be produced and manufactured using non animal derived ingredients and must not have been tested on animals.
Please note, regardless of the Vegan collection, none of W7’s products are tested on animals.
“W7’s Mission is to ensure that everybody should have access to an extensive range of high quality cosmetics at an affordable price.”
We strive to fulfil our mission by:
- Minimising unnecessary, costly marketing and advertising expenditure
- Creating innovative, eye catching, and desirable packaging
- Creating cosmetic products of high quality
- Always striving to improve and better our brand and product offer
- Being at the cutting edge of trend
Our Values
- We use the finest quality ingredients available
- We manufacture products that are safe and kind to the user
- We follow and adhere strictly to all relevant regulatory compliance in all territories where we sell our products
Our Ethics
- We do not test our products on animals regardless of the regulatory requirements we encounter
- We always seek the best value and quality from every constituent ingredient
- We endeavour to ensure that all our suppliers mirror our values and understand our principles
Our Ethos - Who will you be today?
- W7 gives it customers the ability and the flexibility to style themselves based on who they want to be.
- W7 engages its customers by interacting with them directly using a variety of Media platforms
- W7 enables its customers by making product available through direct and third party sales
- W7 empowers its customers by seeking their feedback, interaction and views
It's here!
Our first official W7 Cosmetics Website in the U.S.A.
We hope you like it as this site is especially for you guys!
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Read on to find out how we like to create a Subtle Gold Smoky every day look using the Lightly Toasted Palette.
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If you are anything like me then listen up!
I have finally found the product which makes ealy mornings and long nights more bearable.
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