“W7’s Mission is to ensure that everybody should have access to an extensive range of high quality cosmetics at an affordable price.”
We strive to fulfil our mission by:
- Minimising unnecessary, costly marketing and advertising expenditure
- Creating innovative, eye catching, and desirable packaging
- Creating cosmetic products of high quality
- Always striving to improve and better our brand and product offer
- Being at the cutting edge of trend
Our Values
- We use the finest quality ingredients available
- We manufacture products that are safe and kind to the user
- We follow and adhere strictly to all relevant regulatory compliance in all territories where we sell our products
Our Ethics
- We do not test our products on animals regardless of the regulatory requirements we encounter
- We always seek the best value and quality from every constituent ingredient
- We endeavour to ensure that all our suppliers mirror our values and understand our principles
Our Ethos - Who will you be today?
- W7 gives it customers the ability and the flexibility to style themselves based on who they want to be.
- W7 engages its customers by interacting with them directly using a variety of Media platforms
- W7 enables its customers by making product available through direct and third party sales
- W7 empowers its customers by seeking their feedback, interaction and views
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Selena J.
February 23, 2017
This is fantastic! I try to use only cruelty free cosmetics, but some are so expensive. The packaging was what first caught my eye with W7, and I stayed for the price and quality. It makes me feel better knowing there’s a cosmetic company out there who cares about its customers. I’m trying to buy the whole line now! :)